Good opening previews what’s to come in a speech, and a closing ensures the audience remembers the speech. Examples, stories, testimony, facts, or statistics can be used to open and close a speech. The introduction and conclusion should be prepared after you’ve completed the speech body. Keep your opening and closing to no more than 10% of the speech. Be sure to practice your introduction and conclusion until you feel confident you’ve got it right.
-Michelle Heller
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